Wednesday, December 4, 2019

Music Video Editing Blog

Today Stephanie and I continued our editing process. Stephanie redid the screen of her putting on her lipstick at home. She recorded it on her phone and made the camera movement a pan. We downloaded the video from her Google Drive account and imported it onto Pinnacle Studios. When we moved the clip onto AV Track 2, the video was turned sideways which we didn’t want. We couldn’t figure out how to turn the video the correct way. Stephanie said that if we still couldn’t figure it out by our last editing day, she would turn the original video on her phone, download the video to her Google Drive, then import it onto Pinnacle Studios. This mishap didn’t take up too much time though.

We continued to watch and select the videos we wanted to us in the film. After the selection, we trimmed the length of each clip to its corresponding lyrics in the song. When we starting editing the scenes for our phone call, we realized that the lyrics for that scene started at a certain time in the song. What we had so far wasn’t long enough to meet the time that those lyrics started at. So, we had to go back and make some scenes longer.  Early in our editing process, I suggested that we insert the song’s audio so that we could match up the scenes with the song. We did include the music, but eventually we took it out because we thought it’d be better to add it at the end. However, I felt as though this issue could’ve been avoided if we kept in the audio.

The last problem we came across was the phone scenes. Initially, the phone conversation was going to be a reverse shot of Stephanie speaking then switch to me talking and so on. However, when we finished editing that scene, we saw that our music video was to long. We had to go back and make some scenes shorter, but even after that, our video was still too long. Stephanie proposed the idea that we should put in the unedited version of my phone scenes in the video and take out her phone scenes. We tested the idea and it did shorten the video’s length. This issue consumed most of our time. We still have to add in the music, color the phone call scenes black and white, and fix Stephanie’s lipstick scene.

Sunday, December 1, 2019

Music Video Blog 2

Since Stephanie and I completed our filming over the weekend, we began editing our raw footage. I came school early so I could dump the footage onto a school computer. Since we transferred our footage onto our Google Drive accounts, all I had to do was download the footage from my account which made this process go much quicker. We began editing in our AICE Media class later that day. We started by watching the clips and deciding which ones we wanted to use. We noticed that the scene of Stephanie putting on lipstick was blurry. We agreed that Stephanie would need to redo the scene at home and record it on her phone.

Before editing our clips, I thought it would be a good idea to add in the music for this. Inserting the audio would help us figure out where to cut each scene so that it matches the story board. I went to YouTube and copied the link to the music video for the song “Secret”. I looked up a mp3 converter and the site extracted the video’s audio. I downloaded the sound then imported it onto Pinnacle Studios. We cut the music to the desired length then began editing the footage. We didn’t do much besides cut the clips. We also didn’t get to finish editing but we have next class period to do so.

During our story boarding process, I wanted to include a scene where Stephanie got a text message from me saying “I’ll see you soon.” We didn’t end up actually filming that scene. However, during editing, I realized that the scene wasn’t necessary because the viewers can still understand what’s going on without it. During filming, we also wanted to include a scene showing Stephanie dragging my lifeless body. We didn’t film this scene either. This was also another scene that was not needed because the viewers can use context clues and realize that Stephanie has killed me without the scene. Stephanie and I are very satisfied with how our music video is developing.

Monday, November 25, 2019

Music Video Blog

Today Stephanie and I filmed our music video. I came to Stephanie’s house at 10 AM and we began getting dressed for the film. After getting ready, we filmed the first two scenes in the bathroom which were the eye and lip close-ups. They were both filmed at eye level. Then we moved on to the living room where we filmed most of the scenes. We started with the scene where Stephanie and I were talking. Next we did the scene  where we filmed Stephanie pouring water into the plant. We had to do many takes because she kept spilling the water.

We also had to do retakes of that scene because I kept looking towards the camera when I was supposed be looking away. Before we did scenes in the hallway, we had to sit and take a look at our storyboard because we were confused on who was doing what in the scene. When we finally figured it out we began filming. Then we went into the kitchen and filmed two scenes. When we filmed our kitchen scenes we were presented with three safety concerns. The first one was that we filmed the scene where Stephanie was coming up behind me with a mallet at a high angle, so the camera had to be propped up at a very high place. We had a person on stand by the camera just in case. The second issue was that in the scene Stephanie swung her mallet as if she was going to hit me in the head.

This posed a serious safety issue because one wrong move could’ve lead me to actually getting hit in the head. However Stephanie signaled when we she was going to swing the mallet so I wouldn’t get hurt. The last safety concern was that after Stephanie “hits” me with her mallet I collapse to the floor. We placed pillows in the area where I am supposed to fall so I wouldn’t get injured. After that scene, we touched up our makeup and did a costume change for the two phone call flashback scenes. We both wore Christmas pajamas to show the viewers that the scenes are apart are the flash back. We wanted to include another scene where Stephanie would be dragging my lifeless body to show that she ended up killing me but we didn’t have enough time to do so. Overall, since we knew how to work the camera and manage our time better, filming the music video went by smoothly.

Wednesday, November 20, 2019

Music Video Storyboard

Today Stephanie and I created our storyboard. First, we drew the scenes we wanted to include in the music video. Our first scene occurs before the song starts. It will be a close up of Stephanie getting a text message from me that says "I'll c u soon!". This will set up the scene for our shots that come after. Next there will be an extreme close up at eye level of Stephanie's lips as she puts on lipstick. Then it will cut to our third scene which is an extreme close up at eye level of my eye as a put on eye shadow. We included these two scenes to show that the two best friends are getting ready to meet each other.

Our fourth scene is a wide shot two shot at eye level of Stephanie and I sitting and talking in the living room. We include this scene to show that the two girls have finally meeting up. The next scene is an over-the-shoulder eye level shot. It will be filmed over Stephanie's shoulder. The scene will show Stephanie rolling her eyes as she excuses herself to the next room and will show me making a taunting expression towards her as she walks away. This will show the viewers that the two girls actually don't like each other. Next, will be a close up at eye level of me putting poison in Stephanie's drink. The scene after that will be an extreme close up at a high angle of Stephanie walking back into the room with a mallet. This demonstrates that the two friends are out to kill each other.

The seventh shot will be a long shot two shot of Stephanie re-entering the living room with the mallet behind her back. I will be welcoming Stephanie back with a warm smile. This illustrates that the two friends are trying to hide that they want to kill each other. The eighth scene will be a wide shot two shot at eye level of me looking away while Stephanie pours her drink into a nearby plant. We included this to show the viewers that Stephanie knows that I am trying to kill her. The next two scenes will be me saying that I will go refill Stephanie's drink then it will cut to me going to the kitchen to refill it. In the kitchen scene Stephanie will be seen hiding around the corner. We wanted this to allude to Stephanie's chance to try and kill me. The scene after that will be an over-the-shoulder two shot of Stephanie walking behind me and striking me with her mallet. There is a part in the song where there is a phone conversation which is why we had the next two scene after that be a flashback of Stephanie and I talking over the phone, they will both be medium close ups at eye level. The last scene will be a tilt of my phone falling while I drop to the floor as well. This shows that Stephanie was able to successfully kill me.

Monday, November 18, 2019

Music Video Planning

Today we started planning our music video. We will be filming at Stephanie's house on Sunday. We already got permission from Stephanie's mother to do so. We do not have a back up location because we will be filming inside so we will not be affected by factors such as bad weather. A safe issue we have is that in our film we will be using a mallet. We will have a first aid kit on stand by in case we get injured by the mallet. The mallet will also be put away in a safe place when it is not used so we can prevent any injuries. 

For props, a mallet, a old-fashioned telephone, a glass cup, and red lipstick. We wanted to include the mallet to show how the two best friends are turning on each other and want to hurt each other. There's a part of the song where there's conversation over the phone which is why we will be using the vintage phone. A lyric in the song talks about poison, so we wanted a scene where one of the friends puts poison in a drink which is why we need a glass cup. Last, we will be using red lipstick because we want a scene where one of the friends is looking in the mirror and putting on lipstick. For costumes, we wanted the actors to have an elegant vibe which is why they will be wearing solid-colored dresses and heels. We we're also thinking of having the actors wear jewelry because we may include a scene where one of the actors yanks a necklace off the other actor's neck. 

For our schedule, Wednesday we will be creating our storyboard. However, I may time today so I can begin drawing the storyboard. Sunday I will go over to Stephanie's house at 9 a.m.. We will be finishing doing hair and makeup at 10 a.m.. First, we will film the lipstick scene for 10 minutes. We will continue filming till 12:30. Then, we will have a lunch break till 1:15. Then we will change our outfits and touch up our makeup and hair so our appearances look more rugged and messy. We'll keep filming from 2:00 to 5:00. There will be another costume change at 5:30. Our schedule will mostly change when we actually film but this will just give us an idea of what we will do. 

Thursday, November 14, 2019

Introduction to Project Music Video

     Stephanie and I have just finished our commercial project. The best parts of the project were working with a partner and filming. Stephanie and I are a great team and we stayed ahead of the game throughout the project. Collaborating with Stephanie during all the productions stages made the work much easier and I had someone to bounce my idea's off of. Filming was also an enjoyable experience because my partner and I had planned our filming schedule and we prepared our props ahead of time so the process went smoothly. However, editing our film was my least favorite part of the production process. Since it was our first time editing it took much longer than it probably should've.
     We are now transitioning into our music video project with some filming experience under our belts. We chose to do the "Secret" by the Pierces. We discovered that the song as used as the theme song for the show "Pretty Little Liars" so we want to derive some inspiration from the show. The genre of our music video will be suspenseful thriller because song gives an ominous mood and has small mentions of murder. Elements of a suspenseful thriller invoke feelings of anxiety and curiosity and starts at a slow tempo. 
     For costumes we want our actors to wear fancy clothing because we want them to resemble two rich teenage best friends who actually hate each other. We wanted the actors appearances to slowly get messier to show how that the two friends are starting to show their true colors toward each other. We want the lighting of the video to be dark because it correlates with the mysterious vibe of both the song and the music video's plot. The actors will be Stephanie and I because it will make filming go by quicker since we are serious about our project. We want the actors to at first be very friendly which each other since they're pretending to like each other. Then, as the video progresses, the actors will being to start showing their hatred toward each other. For props we are thinking of including, a mallet, glass cups, a vintage phone, and makeup. Last, for scenery we will mostly be filming in front of a white wall, hallways, Stephanie's room, and my dining hall. 

Thursday, November 7, 2019

Editing Blog

Today we were finally able to edit our footage. Stephanie and I were struggling a bit because we were having trouble importing our footage. Pinnacle Studios was also being very slow. We asked our teacher for assistance and we were finally able to get working. As we waited for the footage was being transferred into the software, Stephanie and I discussed our plans for editing. After importing our footage, we discovered that the retake we did of Stephanie doing rhythmic gymnastics was deleted. However, we had enough footage for a 30 second commercial so losing the footage didn’t impact us much. We rewatched our raw footage and put the footage that we’ll be using in Track 2. Next, we extracted and deleted the audio so that we could insert background music into the commercial. We remembered that we didn’t record a voiceover like we planned. 

We decided that instead of doing a voice over we would insert the dialogue as text into the video. Tried to add transitions but they wouldn’t work so we made the transitions between scenes be jump cuts. We cut each of the clips to the length we wanted. However, while we were cutting the footage, Pinnacle Studios froze multiple times and we had to keep restarting our computer so the program would work again. This made Stephanie very frustrated. It also made us worried because if we didn’t know if we’d be able to finish editing since we only had two hours to work. Once we were able to get Pinnacle Studios to work and finish cutting the footage, we added background music. We used the audio that was provided by Pinnacle Studios. At firs, we chose an electronica song but then we changed it to an action song because it correlated with our sports themed commercial. The last step was to insert subtitles.

We typed the subtitles in white Times New Roman font. I had already written the things that would go on each clip. I gathered inspiration for the dialogue by listening to voiceovers in commercials that advertised sports products. The voiceovers were usually about working hard and how the product being advertised helps athletes work even harder. I’m proud of the dialogue I created because I feel that it stays true to the conventions of sports product commercials. I also think that the dialogue sounds like a voiceover that would be in a real commercial. I was a bit disappointed because we didn’t add a blue coloring over our commercial. I noticed that some sports product commercials have a blue coloring over them. I want our commercial to be as similar as a real sports Prost commercial as possible which is why I wanted to include it in our commercial. Sadly, we ran out of time so we weren’t able to do so. We finished our editing just in time. We were very relieved that our hard work had paid off. 

Monday, October 28, 2019

Editing Blog

Today we weren't able to edit our footage. Pinnacle Studios wasn't working on any of our computers so our teachers had us transfer the footage to our Google Drive account. This process took a very long time since we had to upload a lot of footage to two separate google accounts. Instead, our teachers had us plan out what we are going to do when we are able to edit. We watched the clips over and decided which ones we wanted to keep and which ones we wanted to keep. We were very disappointed because we saw that the clips were blurry and the colors were very monochromatic. In addition, sometimes the videos would be at a normal speed and sometimes they were in slow motion. We came to the conclusion that it was due to our poor camera quality that our footage came out this way. The sound quality was also terrible. However, we are going to do a voice over and added music to the commercial so we didn't have to use the original audio.

We had a lot of funny clips that we wished we were allowed to do bloopers for this assignment. For the first scene will be me running toward the camera. We took two different shots of me running, one of me facing toward the camera and the other me running facing away from the camera. We want to do a reverse shot from me running toward the camera, to me drinking Gatorade, to me running away from the camera. Originally, we didn't plan on having a scene of me running away from the camera in the first place which is why we had to get creative and find some way to blend it into our commercial. We lost the footage of Stephanie doing rhythmic gymnastics on the senior patio. Luckily, we did a retake of that scene on the  track field and we still have the footage. So after Stephanie's rhythmic gymnastics scene we want to add in the scene of her drinking Gatorade. We also lost the footage of Stephanie drinking Gatorade on the senior patio. We also did a retake of that scene on the track field and we're planning to include that in the commercial.

For our stair scene, we noticed how some parts of the video were in flow motion. We aren't really sure how to fix this issue through editing yet but hopefully we will figure it out. The last scene, which is the close up of the drinks while Stephanie and I were sitting in the background we noticed the same slow motion issue. While filming that scene, Stephanie wanted us to smile while each of us were holding a Gatorade bottle. We are still planning on including that part in the commercial but I don't like it. I feel like that part looks unnatural and I feel that it doesn't belong in a sports drink commercial. Also, I don't like the way that scene was filmed. I envisioned the camera to be very close up to the Gatorade bottles to emphasize the focus was on them. I also wanted Stephanie and I to be not be in focus so no attention was on us. However, we weren't able to film it the way I imagined it to be. In order for the camera to get Stephanie and I sitting on the building five stairs, it had to be very far away from the Gatorade bottles. This drew more attention to Stephanie and I instead of the sports drinks.


Thursday, October 24, 2019

Filming

Today Stephanie and I completed our filming. Stephanie forgot to bring her blue tank top that we decided for her costume so she wore a light blue t-shirt. We also discovered that we had less time to film than we anticipated. After receiving our equipment, we went to the senior patio to record Stephanie’s scenes. Originally, on our film schedule we planned to film my scenes on the track field in case it rained later on in our film process, but we had to film Stephanie’s first because we only had limited time there. We first filmed Stephanie doing rhythmic gymnastics and after we filmed a medium close up of her drinking a Gatorade. After we finished filming those two scenes, our camera died and we had to go exchange it for a new one. We then moved onto our high-five scene and close up of the drinks which we filmed at the big staircase of building five. Before filming the two scenes, we ran into another technical difficulty. We couldn’t eject the SD card so we could transfer it into the new camera. We had to ask our teacher for assistance and eventually we got it out.

In total, Stephanie and I brought seven Gatorade bottles. We ended up only using the blue and white Gatorades, though we planned to use those two colors and the purple Gatorades, because we felt that the purple Gatorade didn’t match the aesthetic of the other ones. My scenes, which were the last two shots we needed to film, were filmed on the track field. First, we recorded me running toward the camera at eye level. While filming the running scene, I proposed the idea that we should do a scene where I’m running but the camera is behind me. Stephanie agreed with the idea. For our commercial, we were required to include either a tilt or a pan, so we decided that we would make this new scene include a tilt. I was very tired from all the running I had to do in different takes and the heat outside was also draining. Stephanie mentioned that it would make the next scene we filmed, which was the shot of me drinking a Gatorade, look more natural and realistic since I was actually thirsty. We had to do a couple retakes because I kept accidentally spilling Gatorade on myself because I was actually drinking the beverage.

We had extra time to film so we did retakes of Stephanie’s scenes on the track field. We redid her drinking scene first. Stephanie sat close to the bottom of the track field’s bleachers while I recorded near the top of the bleachers from a high angle. We then did retakes of her rhythmic gymnastics scene in a grassy area in close proximity to the track field. I thought it would be a good idea to get multiple takes of her doing various tricks with her rhythmic gymnastics ball. Her first trick was her throwing her ball in the air, doing a spin, and then catching the ball. Her second one was her rolling the ball down her back and catching it. Her last trick was a combination of the previous two where threw the ball, did a spin, catch the ball, roll it down her back, and catch it from behind. We went back to the classroom to dump our footage onto a desktop. We had trouble locating our footage on our SD card because there was also another group’s footage on there, but with the assistance of a fellow classmate we successfully transferred our footage.

Tuesday, October 22, 2019

Storyboard

Today my partner and I created our storyboard. Our commercial is for gatorade. Kaitlyn drew the pictures, while Stephanie wrote the camera angles, movements, location, etc. We both decided on what we will be doing in each scene, and where it will be located. We are strictly using elements from sports commercials. In the first scene, Kaitlyn is running towards the camera on the track field. It will be a tilt, and it will be filmed as a wide shot, and at eye level. In the second scene, Kaitlyn will be drinking the gatorade at the track field. This portrays her needing nutrients, so she is drinking the product. It will be a medium close up. In the third scene, Stephanie will be doing rhythmic gymnastics at the senior patio. It will be a tracking shot filmed at eye level. In the fourth scene, Stephanie will be drinking the Gatorade in a medium close up. During the fifth scene, Kaitlyn and Stephanie will be going up and down the stairs in different directions. We will meet at the middle and give each other a high-five. This will be a low angle next to the building five stairs. Lastly, the sixth scene will be a close up of the drinks (at eye level), with Kaitlyn and Stephanie in the background. This will also be by the building five stairs. During the filming process, we will predominantly use natural lighting.

Monday, October 14, 2019

Editing Lesson Blog

Today Stephanie and I had a lesson about camera equipment and the editing process. We first learned about the classroom procedure for checking out equipment. Then, we learned how to work the equipment which includes how to use a camera, tripod, a SD card, and SD card reader. I already have background knowledge on how to use everything except the tripod. I learned how to properly adjust a camera onto a tripod and how to adjust the tripod so the camera can capture certain angles and movements. After that, we took notes on the editing process. The editing program our teacher used to teach us was Pinnacle Studio, Stephanie and I will most likely use the same program. First learned how to dump footage from an SD card to a computer file. First, we connected the SD card reader to the computer. Second we click on the DCIM folder, where all the footage is kept, and drag our desired clips into a folder on our desktop. We were told that if we aren't able to find our footage in the DCIM folder we click the folder labelled Private instead, then click AVCHD, then click Next, and last click on Stream.

Second, we learned how to import footage from our desktop to our editing program. First we open Pinnacle Studio then click Edit then click import. Then we click the plus sign next to desktop and click our computer file where the footage is saved. After clicking start import, our teacher told us that we should wait until all the footage is uploaded so nothing gets messed up. Third, we learned how to actually edit the raw footage. AV Track 1 is used for inserting titles, AV Track 2 is for building the film and AV Track 3 is for audio. Our teacher showed us an example of how to cut a clip. First, we move the play bar on the place we want to cut the clip; after, we click the razor blade to split the clip then delete the unwanted part. Our teacher recommended that when we film we film extra parts so that when it comes to editing we won't accidentally cut out important footage.

Last our teacher showed us how to access special effects. We right click one of the clips then click special effects. In the special effects studio we are able to add things like transitions, colors, etc. The teacher demonstrated how to do voice overs. We right click on the clip then click detach audio. The audio will move down to AV Track 3. We can delete the audio to mute the scene or delete the scene the audio was extracted from to make a voice over. Last, the teacher showed how to insert titles which will appear in AV Track 1. I asked if we were able to make other inserts by using the same way we insert titles and she said we could. When we are finished with editing we can export the footage from the program to our desktop. Once our film is exported our teacher said that the editing program will automatically render the film so that all the editing runs smoothly.

Thursday, October 10, 2019

A Planning Blog: Gatorade Commercial

Stephanie and I began drafting the script, costumes, props and schedules for our commercial. We are both going to be starring in the commercial. We also decided that we would be showing the sports we do, I do track and field and Stephanie does rhythmic gymnastics, in the video. Since winter is coming, we will be advertising Gatorade Frost Thirst Quenchers which include their Cool Blue, Glacier Freeze, and Riptide Rush flavors. I will be bringing hair ties, Gatorade, and a spray bottle with water in it. We will be using the spray bottle for fake sweat and to give the illusion that the Gatorade bottles are cold.  Stephanie will be bringing small towels, Gatorade, hair ties, and a rhythmic gymnastics ball.

For costumes Stephanie and I discovered that we have the same light blue Brandy tank top. It resembles sports wear so we decided that we will include it in our costumes. We also agreed that we will wear black leggings. Our different sports require different shoe wear which is why I will be wearing white tennis shoes while Stephanie will be wearing black jazz shoes. I will also be wearing a headband because I typically wear one whenever I’m doing track. I wrote the script for our commercial. We wanted to do a voiceover that matched what was occurring in the scene. The voiceover will switch to the voice of the person in the scene. We also wanted to include one of Gatorade’s many slogans, we chose “When you give everything Gatorade gives it back.” 

We will only have one day for filming so we must manage our time wisely which is why Stephanie created a filming schedule. We will start filming on the track field at 11:00 a.m. to 11:25 a.m.. From 11 a.m. to 11:15 we will be recording a wide shot of me running. From 11:15 a.m. to 11:25 a.m.  we’ll get a medium close up of me drinking one of the Gatorade bottles. Next, we will be filming in the auditorium from 11:25 a.m. to 12:10 p.m.. From 11:25 a.m. to 12 p.m. we will be filming Stephanie doing rhythmic gymnastics. 12 a.m. to 12:10 a.m. we will record a scene of Stephanie drinking a Gatorade. From 12:10 p.m. to 12:30 p.m. we will be recording a scene of Stephanie and I high-fiving each other while walking on the stairs in opposite directions. Last, from 12:30 p.m. to 12:35 p.m. we will be recording our last scene which will be a close up of the Gatorade drinks. If all goes well, we will have an extra 25 minutes for reshooting. For our back up plans the times will remain the same but we will change locations. Instead of the track we will film in the hallway of one of building 5 and the rhythmic gymnastics scenes will take place in the overhang of the senior patio. The high-five scene and the close up scene will remain in the same place which is the large staircase in the bus loop.

Monday, October 7, 2019

Research blog: Commercial Convention

For our commercial project Stephanie and I decided to chose Gatorade as our product. We chose to advertise the blue Gatorade flavors because winter is coming. Before we begin storyboarding we are conducting research on the common elements found in commercials promoting sports related products. We already have an idea on things we want to include in the commercial such as a close up of a person drinking the Gatorade and slow motion scenes. We made it mandatory that at the end of the commercial we are going to show the Gatorade brand as either an insert or a close up on the Gatorade brand on the bottle. We are also planning on filming mostly on the track at our school. In case we aren’t able to film there we chose our school’s gymnasium as a backup.

After watching sports related commercials we found many common themes in all of them. First, the characters in the commercials were mostly athletes. There were many shots of the athletes in action as well. Common camera angles we saw were close up and wide shots. The color schemes were mostly cool toned colors like blue and grey. Most of the commercials didn’t show the actual product until the end of the video. If there was dialogue in the scene they were usually voice overs. The background music instilled an intense, upbeat mood that correlated with the action going on in the scenes.

Sadly, some elements we aren’t able to include in our film due to limited resources. The commercials we watched sometimes featured a celebrity but we aren’t able to have a famous figure in our film. My partner and I also noticed that the filmmakers in those commercials had a lot of time for their productions. We are working under a very strict time frame so we don’t have that luxury which will effect our production process greatly. The commercial producers most likely had large budget and had a big crew to assist with filming. However, our budget is very small and we only have the help of each other. Hopefully we are able to make a great commercial despite our not so ideal conditions. I’m ready to jump into action!

Saturday, October 5, 2019

Introductory

Hello, my name is Kaitlyn and I am a high school sophomore. I’m enrolled in AICE Media, which is a class that teaches you about the elements of filmmaking. I decided to take this class because I was interested in improving my photography skills. In this course, we are required to create a commercial, the beginning of a film, and take an exam that tests our knowledge of film production. I’m looking forward to creating the commercial the most because I can express my creativity through cinema. I will be working with my partner, Stephanie, on the commercial and short film. She is reliable and focused which will be a big help when it comes to things such as storyboarding and filming.

Our first project is the commercial in which we created a 30 second video promoting a product. Initially, Stephanie and I planned to do a perfume commercial because we loved the abstract and uniqueness of those types of commercials. However, we found out that we had limited options and were not able to do the product we wanted. We decided to do a commercial advertising blue Gatorade because there are various types of blue Gatorade that we could use for the commercial. It is also  convenient because at our school we have a track that we are allowed to film on which would be perfect for a sports drink commercial. We were also considering doing a Dunkin Donuts commercial but it would be hard because it would be tedious to keep the  Dunkin Donuts food products intact during the school day. We plan to get our inspiration from Gatorade commercials and also sports apparel commercials because those types of commercials share common elements that we can use during our production process.

In our pre-production process we are starting with storyboarding. We have to make 5 slides, which represent 6 seconds of the commercial, that include different camera angles, editing, and sounds that will be included in our commercial. Then once our storyboard is approved by our teachers we will begin writing our script and filming. Stephanie and I will have to use our time wisely because we’ve only been given a small amount of time to do our filming. During our post-production stage  we will be editing our commercial and getting it ready to be turned into Cambridge. Throughout this process we will be blogging our about our experiences during the production. I’m sure our commercial will turn out great, or at least I hope it does. Wish us luck on our cinematic journey!